Business Tag Archive

Three Golden Rules of Innovation

(Excerpt from The Star Principle by Richard Koch) 1. Innovation is best based on what you already do best and most distinctively. Innovation is powerful when it suits the new category you have invented rather than the...

Strategy Read More

Subtracting benefits as a market position

(Excerpt from The Star Principle by Richard Koch) Subtracting benefits is important because it usually enables the new category to lower costs, and/or to substitute the new benefits without charging more, because of...

Strategy, Via Negativa Read More

Which business idea should you pursue – is it a star venture.

(Excerpt from The Star Principle by Richard Koch) you can forget about more than 95 per cent of the ideas you may have. For every 20 ideas you have, you can junk 19 of them, confidently and securely, without doing any...

Focus, Strategy, Via Negativa Read More

First twenty employees are all entrepreneurs

(Excerpt from The Star Principle by Richard Koch) Unless a business remains essentially the vehicle of the founder – and usually therefore very small – its business idea and character derive from the...

People Read More

Conflicts with business partners are too common

(Extracted from Buy then Build by Walker Deibel) As a longtime member of the Entrepreneur’s Organization, I can share that a large number of issues entrepreneurs have relate to working through conflicts with a...

People Read More

Talents alone is risky, instil systems and controls too

(Extracted from Scale by Jeff Hoffman and David Finkel) When you scale based solely on hiring “key” people, you just create a new problem for yourself. You move the critical dependency from your shoulders to those...

People Read More

Should you take the offer to sell your business?

(Extracted from FckdEx by Scott Galloway) There was a great deal of discussion on whether to sell. I urged the founders, naturally optimistic about the firm’s prospects, to sell. The difference between $1 million and...

Life, Strategy Read More

Clients only think about what they want and not the resources you need

(Extracted from The Pumpkin Plan by Mike Michalowicz) Clients only think about what they want. They don’t think about overhead, resources, brand integrity or your long-range planning. You as the entrepreneur have to...

Strategy Read More

A common label doesn’t differentiate you from your competitors

(Excerpt from The Pumpkin Plan by Mike Michalowicz) A broker, a business coach, a lawyer, a whatever…these are all labels. These labels put you in a generic category, making it easy for clients and prospects to...

Stereotype, Strategy Read More

Content should give value in three categories that consumers care about

(Extracted from Jab, Jab, Jab, Right Hook by Gary Vaynerchuk) Be generous. Be informative. Be funny. Be inspiring. Be all the characteristics we enjoy in other human beings. That’s what jabs are all about. Right hooks...

Marketing Read More