Mental Models

Disney Imagineers focus on fixing confusions

(Extracted from No B. S. Direct Marketing by Dan Kennedy) one of the Disney Imagineers we met was in charge of “fixing confusion.” At any spot in any of the parks where there was a noticeable slowing of movement...

Structure drives behaviour Read More

Read books you enjoy and quit those you do not

(Extracted from Mark Manson’s Motherfucker Monday 13 Jan 2020) Most of us feel as though we should power through and finish 400 pages. This makes no sense. With one exception, we should all quit more books.  Our...

Inversion Read More

Constraints force us to be creative

(Extracted from The Obstacle is the Way by Ryan Holiday) Being outnumbered, coming from behind, being low on funds, these don’t have to be disadvantages. They can be gifts. Assets that make us less likely to commit...

Constraints Read More

Russians are better programmers because they have less computing time

(Extracted from Flash Boys by Michael Lewis) Russians had a reputation for being the best programmers on Wall Street, and Serge thought he knew why: They had been forced to learn to program computers without the luxury...

Constraints Read More

True wealth is to do less of a lot of undesirable things

(Excerpt from Antifragile by Nassim Taleb) If true wealth consists in worriless sleeping, clear conscience, reciprocal gratitude, absence of envy, good appetite, muscle strength, physical energy, frequent laughs, no...

Via Negativa Read More

Rules create structure as well as weak spots

(Extracted from The Mamba Mentality by Kobe Bryant) I made a point of reading the referee’s handbook. One of the rules I gleaned from it was that each referee has a designated slot where he is supposed to be on...

Structure drives behaviour Read More

Say no to money that’s outside of your business focus

(Extracted from Built to Sell by John Warrillow) Stopping yourself from accepting projects outside of your scalable product or service is the toughest part of creating a business that can thrive without you. You will...

Focus, Strategy Read More

Nuclear, flying and guns are safer than you think

(Excerpt from Motherf*ckin’ Monday 4 Nov 2019 edition by Mark Manson) Quite simply, nuclear power would save lives. For every nuclear power accident, hundreds of thousands of people die due to fossil fuel-related...

Availability Bias, Inversion, Nonlinearity Read More

What is chasing you

(Extracted from What is Chasing You? On MicroCapClub by Ian Cassel) At the turn of the 20th century a delicious white flaky fish known as Cod was gaining popularity. The fish was found in the North Atlantic and...

Antifragility Read More

The gap between your dreams and reality, and the path to take

(Extracted from Whatever It Takes by Stephen Schwarzman) Every entrepreneur knows the feeling: that moment of despair when the only thing you are aware of is the giant gap between where you find yourself and the life...

Execution, Path Dependence Read More