Strategy Every business needs a strategy to string all the resources together to pursue a direction. It involves having a value proposition and positioning in the market.

A common label doesn’t differentiate you from your competitors

(Excerpt from The Pumpkin Plan by Mike Michalowicz) A broker, a business coach, a lawyer, a whatever…these are all labels. These labels put you in a generic category, making it easy for clients and prospects to...

Stereotype, Strategy Read More

Say no to money that’s outside of your business focus

(Extracted from Built to Sell by John Warrillow) Stopping yourself from accepting projects outside of your scalable product or service is the toughest part of creating a business that can thrive without you. You will...

Focus, Strategy Read More

Sales people sell products, entrepreneurs sell companies

(Extracted from Built to Sell by John Warrillow) … he proceeded to scold us all for spending too much time selling our products and virtually no time selling our company. He went further, and I’ll try to...

Sales, Strategy Read More

How to figure out what to do in life and business?

(Extracted from Atomic Habits by James Clear) At some point, you need to make sure you’re playing the right game for your skillset. How do you figure that out? The most common approach is trial and error. Of...

Life, Strategy Read More

10x better

(Excerpt from Zero to One by Peter Thiel) Companies must strive for 10x better because merely incremental improvements often end up meaning no improvement at all for the end user. Suppose you develop a new wind turbine...

Strategy Read More

7 questions every business must answer

(Excerpt from Zero to One by Peter Thiel) seven questions that every business must answer: The Engineering QuestionCan you create breakthrough technology instead of incremental improvements? The Timing QuestionIs now...

Strategy, Tech Read More

How to get your business idea?

(Excerpt from Zero to One by Peter Thiel) There are two kinds of secrets: secrets of nature and secrets about people. Natural secrets exist all around us; to find them, one must study some undiscovered aspect of the...

Strategy, Tech Read More

You can change the world with careful planning

(Excerpt from Zero to One by Peter Thiel) The greatest thing Jobs designed was his business. Apple imagined and executed definite multi-year plans to create new products and distribute them effectively. Forget...

Strategy, Tech Read More

Lean Startup is not enough. You need a bold plan.

(Excerpt from Zero to One by Peter Thiel) Even in engineering-driven Silicon Valley, the buzzwords of the moment call for building a “lean startup” that can “adapt” and “evolve” to an ever-changing...

Strategy, Tech Read More

Be the last mover

(Extracted from Zero to One by Peter Thiel) You’ve probably heard about “first mover advantage”: if you’re the first entrant into a market, you can capture significant market share while competitors...

Inversion, Strategy Read More