Strategy
Every business needs a strategy to string all the resources together to pursue a direction. It involves having a value proposition and positioning in the market.
(Excerpt from Your Move by Ramit Sethi) In the upper right-hand corner of the chart, you’ve got the Golden Goose. Ideas that fall under this section make GREAT businesses. That’s because these ideas have the...
August 23, 2020|
Matrix, Strategy
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(Excerpt from Monday Musings 6 Jul 2020 by David Perell) Some observations on the future of education from Tiago Forte: Most online courses until now have been performance-driven, as in “direct response...
July 8, 2020|
Learning, Strategy
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(Excerpt from The Road Less Stupid by Keith Cunningham) What creates opportunity for the small guys (the entrepreneurs of the world) is the inflexibility of the big guys to treat each customer as a king (instead of a...
May 24, 2020|
Strategy
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(Extracted from Business Model Generation by Alexander Osterwalder and Yves Pigneur) In the freemium model a small base of customers paying for a premium service subsidizes a large base of non-paying customers. The...
April 15, 2020|
Inversion, Strategy
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(Excerpt from The Star Principle by Richard Koch) 1. Innovation is best based on what you already do best and most distinctively. Innovation is powerful when it suits the new category you have invented rather than the...
February 21, 2020|
Strategy
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(Excerpt from The Star Principle by Richard Koch) Subtracting benefits is important because it usually enables the new category to lower costs, and/or to substitute the new benefits without charging more, because of...
February 20, 2020|
Strategy, Via Negativa
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(Excerpt from The Star Principle by Richard Koch) you can forget about more than 95 per cent of the ideas you may have. For every 20 ideas you have, you can junk 19 of them, confidently and securely, without doing any...
February 18, 2020|
Focus, Strategy, Via Negativa
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(Extracted from FckdEx by Scott Galloway) There was a great deal of discussion on whether to sell. I urged the founders, naturally optimistic about the firm’s prospects, to sell. The difference between $1 million and...
December 27, 2019|
Life, Strategy
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(Extracted from The Pumpkin Plan by Mike Michalowicz) Find your “EST.” When you’re the “est” of something—the biggest, the brightest, the smelliest—you can create your own curve. To find your “est,”...
December 13, 2019|
Strategy
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(Extracted from The Pumpkin Plan by Mike Michalowicz) Clients only think about what they want. They don’t think about overhead, resources, brand integrity or your long-range planning. You as the entrepreneur have to...
December 13, 2019|
Strategy
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