(Extracted from What I Believe Least by Morgan Housel) I believe companies can create amazing work cultures with intentional perks, autonomy, transparency, and mission. But it’s one of the things I believe least,...
(Extracted from No B. S. Direct Marketing by Dan Kennedy) I am not opposed to brand-building. I am opposed to paying for brand-building. … Brand power can be acquired as a no-cost byproduct of profitable...
(Extracted from No B. S. Direct Marketing by Dan Kennedy) Managers bemoan employees’ failures to perform as expected, often saying, “But I told him once.” Most managers’ ideas about training omit a feedback loop...
(Extracted from Scale by Jeff Hoffman and David Finkel) When you scale based solely on hiring “key” people, you just create a new problem for yourself. You move the critical dependency from your shoulders to those...
(Extracted from The Obstacle is the Way by Ryan Holiday) We are A-to-Z thinkers, fretting about A, obsessing over Z, yet forgetting all about B through Y....
(Extracted from FckdEx by Scott Galloway) There was a great deal of discussion on whether to sell. I urged the founders, naturally optimistic about the firm’s prospects, to sell. The difference between $1 million and...
(Excerpt from Whatever It Takes by Stephen Schwarzman) Even when you are small, though, and your resources most constrained, finding the right people is the most important thing you can do. You typically won’t have...
(Extracted from The Pumpkin Plan by Mike Michalowicz) Find your “EST.” When you’re the “est” of something—the biggest, the brightest, the smelliest—you can create your own curve. To find your “est,”...
(Extracted from The Pumpkin Plan by Mike Michalowicz) Clients only think about what they want. They don’t think about overhead, resources, brand integrity or your long-range planning. You as the entrepreneur have to...
(Excerpt from The Pumpkin Plan by Mike Michalowicz) A broker, a business coach, a lawyer, a whatever…these are all labels. These labels put you in a generic category, making it easy for clients and prospects to...
