Business

Obsess with the verb, not the noun

(Excerpt from Keep Going by Austin Kleon) Lots of people want to be the noun without doing the verb. They want the job title without the work. Let go of the thing that you’re trying to be (the noun), and focus on the...

August 27, 2020| Execution Read More

Money is the best measure of business value

(Excerpt from Your Move by Ramit Sethi) Money is the marker that you’re doing the right thing because money is the ultimate value to people. When someone is willing to open their wallet and give you their credit...

August 25, 2020| Business, Sales Read More

The Demand Matrix

(Excerpt from Your Move by Ramit Sethi) In the upper right-hand corner of the chart, you’ve got the Golden Goose. Ideas that fall under this section make GREAT businesses. That’s because these ideas have the...

August 23, 2020| Matrix, Strategy Read More

Types of education business

(Excerpt from Monday Musings 6 Jul 2020 by David Perell) Some observations on the future of education from Tiago Forte: Most online courses until now have been performance-driven, as in “direct response...

July 8, 2020| Learning, Strategy Read More

Write headlines depending on your readers’ awareness

(Excerpt from Breakthrough Advertising by Eugene Schwartz) If your prospect is aware of your product and has realized it can satisfy his desire, your headline starts with the product. If he is not aware of your product,...

July 1, 2020| Marketing Read More

Small companies win because big companies are inflexible

(Excerpt from The Road Less Stupid by Keith Cunningham) What creates opportunity for the small guys (the entrepreneurs of the world) is the inflexibility of the big guys to treat each customer as a king (instead of a...

May 24, 2020| Strategy Read More

Don’t get disappointed about a staff when you were not specific about what you want in the first place

(Excerpt from The Road Less Stupid by Keith Cunningham) When we are disappointed with the performance of an employee, it’s always a result of an unmet expectation. All upsets are simply unmet expectations....

May 21, 2020| People Read More

Culture is not welfare. Culture is accountability and working in unison for a common objective.

(Excerpt from The Road Less Stupid by Keith Cunningham) The vast majority of business management teams—whether a publicly held Silicon Valley behemoth or a mom-and-pop Sioux Falls corner drugstore—have drunk the...

May 17, 2020| People Read More

Fire once and not gradually during a downturn

(Excerpt from “How To Keep Your Company Alive – Observe, Orient, Decide and Act” by Steve Blank) Carpenters use the aphorism “Measure twice, cut once.” The same applies to layoffs. In every downturn...

May 7, 2020| People Read More

The Head/Heart/Hands framework

(Extracted from My top essays/tweetstorms in 2019 on product/market fit, investing, KPIs, YouTubers, and more by Andrew Chen) The idea is that every work culture can be described as a pie chart of these three factors....

May 3, 2020| People Read More

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