chowyonghan Author

Make do with the people you have initially but clear out mediocre employees as you grow

(Excerpt from Whatever It Takes by Stephen Schwarzman) Even when you are small, though, and your resources most constrained, finding the right people is the most important thing you can do. You typically won’t have...

People Read More

Find your “EST”

(Extracted from The Pumpkin Plan by Mike Michalowicz) Find your “EST.” When you’re the “est” of something—the biggest, the brightest, the smelliest—you can create your own curve. To find your “est,”...

Strategy Read More

Clients only think about what they want and not the resources you need

(Extracted from The Pumpkin Plan by Mike Michalowicz) Clients only think about what they want. They don’t think about overhead, resources, brand integrity or your long-range planning. You as the entrepreneur have to...

Strategy Read More

A common label doesn’t differentiate you from your competitors

(Excerpt from The Pumpkin Plan by Mike Michalowicz) A broker, a business coach, a lawyer, a whatever…these are all labels. These labels put you in a generic category, making it easy for clients and prospects to...

Stereotype, Strategy Read More

You have the power to choose your customers

Would you rather have bad apples or no apples at all? It is quite easy to choose the latter. How about choosing between bad clients and no clients? Most people would rather have bad clients than no clients. But...

CYH Read More

Rules create structure as well as weak spots

(Extracted from The Mamba Mentality by Kobe Bryant) I made a point of reading the referee’s handbook. One of the rules I gleaned from it was that each referee has a designated slot where he is supposed to be on...

Structure drives behaviour Read More

Content should give value in three categories that consumers care about

(Extracted from Jab, Jab, Jab, Right Hook by Gary Vaynerchuk) Be generous. Be informative. Be funny. Be inspiring. Be all the characteristics we enjoy in other human beings. That’s what jabs are all about. Right hooks...

Marketing Read More

Say no to money that’s outside of your business focus

(Extracted from Built to Sell by John Warrillow) Stopping yourself from accepting projects outside of your scalable product or service is the toughest part of creating a business that can thrive without you. You will...

Focus, Strategy Read More

Sales people sell products, entrepreneurs sell companies

(Extracted from Built to Sell by John Warrillow) … he proceeded to scold us all for spending too much time selling our products and virtually no time selling our company. He went further, and I’ll try to...

Sales, Strategy Read More

How to improve your sales?

(Extracted from Double Your Profits: In Six Months Or Less by Bob Fifer) … reflecting on my purchases (or non-purchases) from various providers of products and services. Why did I choose that real estate...

Sales Read More